Myspace and Website Analysis

Black Eyed Peas Official Website
http://www.blackeyedpeas.com/

The main image at the top is unconventionally, not of the band, it is of a computer generated green head. The same as their new album cover – The END, this indicates as to the BEPs electronic hip hop music from this album. Also their signiture font from their album cover is used quite a lot on the website. Down the right hand side there are lots of links; for example to the BEPs official store, iTunes downloads, Will.I.am’s solo song as well as Fergie's official store. Again this is unconventional to be promoting individual projects on the bands website. There were also many posts from the website members down the side – showing their huge amount of fans.

Down the middle there are more links, and boxes of info about the release of their albums deluxe addition, their appearance on Oprah as well as a link enabling you to vote for them at the recent VMA awards. Surprisingly I couldn’t see any links to Myspace, blogs, or twitter pages of the band, at least not on the home page – although there are links to Fergie and Will.i.am’s personal websites.